Stunning new Perfume Bay store opens in Abu Dhabi's Marina Mall

Boadicea, the ancient warrior Queen who inspires our brand, was a bold and fearless explorer who strove to discover new adventures.

Maybe that’s why we are always thrilled to join fresh enterprises like the magnificent Perfume Bay store which has just opened in the fabulous setting of the Marina Mall in Abu Dhabi.

Just half an hour’s drive from the iconic Yas Marina Grand Prix track, Marina Mall is a unique destination that since first opening in 2001 has become established as the leading shopping destination in Abu Dhabi.

Close to the Emirates Palace palatial hotel and the Abu Dhabi international marine club, the Mall is set across five floors and covers an area equivalent to 44 football pitches.

Marina Mall has recently established a luxury VIP area within the complex and this is where the fabulous Perfume Bay store can be found.

We consider it one of the most exquisitely designed stores we’ve had the privilege to visit, with sumptuous displays backed up by expertly trained staff who will take time to introduce the range of Boadicea the Victorious scents on display.

The Marina Mall store is planned as the first of a new chain of Perfume Bay outlets in Abu Dhabi, with the second due to open later this year.

We’re proud to find ourselves in the company of a handful of carefully selected exclusive fragrance brands within the store – do pay us a visit if you are in the area.