A time of Triumph - Boadicea launch an ALL NEW WEBSITE

A time of Triumph  - Boadicea launch an ALL NEW WEBSITE

Today sees the start of the future for Boadicea the Victorious. We are thrilled to announce the launch of our new website and we warmly invite you to browse this all improved online store. The new features combined with a range of product exclusives are sure to set the Boadicea community into a frenzy!

The 3rd of February marks a significant anniversary for Boadicea the Victorious as it celebrates the 11th anniversary of the acquisition of the company by David Crisp and a small group of elite investors. This anniversary also marks the birthday of David’s late father and illustrates why David’s passion for all things Boadicea runs far deeper than that of commercial enterprise. Since its purchase in 2010, this unique British brand has become something of an icon and the new website is a further symbol of their commitment and dedication to continuous improvement and investment, ensuring its longevity. 

Boadicea the Victorious is famed for its use of discerning ingredients and craftsmanship, believing that our customers not only connect with the fragrances but also in the idea of buying into a piece of British history.

Queen Boadicea is at the heart of everything we create and her spirit is indomitable. It is in this vein that we have expanded our luxury product range. 

The new website sees the exclusive launch of Nemer Body Soufflé, joining the Shimmering Body Gel as part of the ever-growing Bath & Body Collection. Our Home Collection has also seen an extension with several new room and fabric fragrances being added and in addition to this, Torero has arrived in a timely fashion as our new pure perfume to celebrate the Chinese New Year, this year representing the tenacity of the Ox. 

We have also long since teased you with an extension into a more Boadicean lifestyle and today we launch this concept with the arrival of our Silk Scarf Collection. An exquisite collection of luxurious scarves. Each design is nuanced to reflect our Boadicea fragrance profiles in the delicate art of silk. Each design is hand-drawn and painted illustrations, layered with signature Boadicea motifs, creating uniquely collectable pieces that are rich with heritage yet contemporary in feel. It is a collection that will be refreshed over time, with each piece being made in limited numbers to ensure its exclusivity.  

As if that wasn’t enough – Boadicea the Victorious also invites you to be a member of our Elite Members Club. The EMC is a tiered monthly subscription service where you will receive a monthly allocation of perfume and much more. This consultant-led service will give you the chance to curate your own personalised monthly Boadicea Box that's delivered straight to your door. 

This, alongside the new features to improve our customer services such as the Virtual Store, the integration of Whatsapp and the Fragrance Finder tool, plus improved home delivery packaging all means we simply cannot wait to welcome you through our virtual doors!  



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